Expect composite architectures to become the norm in five years.

When left unchecked, technology often has a tendency for the (technology) tail to wag the dog. Yet technology changes should be introduced according to business needs, not technology trends, and they should be a means to deliver business growth. Not so with Composite Commerce, because Composite Commerce provides business agility, with the power to provide a unified, personalised customer experience, cost savings and ultimately digital success.

Providing a checklist of key principles to help you on your journey, the reports presents the six reasons why your business should accelerate a composite commerce strategy, with reference to the following factors:

  1. Consumers expect amazing experiences by default
  2. Demand is increasingly difficult to predict
  3. Time to Market (TTM) is more critical than ever
  4. Commonplace components are commoditised
  5. Team structure is evolving
  6. Technology is diversifying
Composite Commerce brochure

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